Franchising

Allow coffee lovers to indulge in Maison Samira Maatouk; Experience personally blended to their taste.

Own a Legacy.

Build a Business.

Join Maison Samira Maatouk franchise network — a premium coffee brand with over 75 years of heritage, trusted by 10,000+ customers across 7 countries.

WHY PARTNER WITH US?

Maison Samira Maatouk isn't just a coffee brand — it's a legacy built on craftsmanship, quality, and a deep-rooted passion for the perfect cup. Since 1949, we have grown from a single café in Beirut into an internationally recognized coffee group operating across the UAE, Saudi Arabia, Kuwait, Bahrain, Morocco, London, and Lebanon. When you partner with us, you don't just get a product — you get a proven business model, a globally recognized brand, and a dedicated team committed to your success

OUR NUMBERS SPEAK FOR THEMSELVES
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Years of Excellence

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Loyal Customers

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Retail Coffee Islands

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Luxury Cafes

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State of the Art Factories

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Countries of Presence

FRANCHISE MODELS

We offer flexible franchise formats designed to fit different markets and investment levels:

Fresh Coffee Islands

A compact, high-footfall retail concept placed within hypermarkets and shopping destinations. Offering ready-to-drink coffee, freshly roasted beans, ground coffee, and coffee accessories — SMO is built for customers on the move who want premium quality, fast.

Premium Café Expérience

A full-brand café experience that brings the essence of Maison Samira Maatouk to life. From specialty espresso to traditional Arabic and Turkish coffee, our boutiques deliver an elevated environment that reflects decades of heritage and craftsmanship.

WHAT WE OFFER OUR PARTNERS

Joining the Maison Samira Maatouk family means you never start from zero:

Brand Strength

A recognized name backed by decades of trust and international awards from France, Germany, and Spain — with presence across 7 countries and growing.

Product Excellence

Premium Arabica blends, certified by HACCP, ISO 22000, and Halal standards. Every product is roasted, blended, and quality-tested at our own state-of-the-art facilities in Abu Dhabi.

Full Operational Support

From site selection and store setup to staff training and ongoing operations guidance, our team is with you every step of the way.

MSM Academy Training

All franchisee teams go through our in-house coffee academy ensuring every cup served meets our brand standards.

Marketing & Brand Support

You benefit from our established brand identity, marketing materials, and digital presence from day one — no need to build awareness from scratch.

QUALITY YOU CAN TRUST

Our products are produced under the highest international standards. Maison Samira Maatouk holds multiple certifications that ensure every franchise partner delivers a product of uncompromising quality:

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Learn more about Samira Maatouk Group’s full suite of services and products